Bitchin’ Butters

client

A family-owned artisanal peanut butter company in New York City.

assignment

The company needed a logo that would take them from a spark of an idea and a great tasting product to the shelves of specialty markets.

solution

A logo that reflects the spunk and fire of the two sisters that created their line of unique butters, yet would be flexible enough to shift colors by favor and work well against their feminista-inspired packaging.

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